How to Measure The Impact of Digital Communications Offline - Lift361

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How to Measure The Impact of Digital Communications Offline

By Seth Hirsch. Posted in Action

October 02, 2017

Ever wonder how well your online marketing dollars are performing? It’s easy to gauge when a customer shops online but what about those who see an ad online and then go and buy an item in-store?

If you want to understand the full story, watch the video below which explains the offline measurement of digital communications.